Photo credit: Sergeant Eric Franz, Cincinnati Police Department
Media Summit 2020 kicked things off the way it did last year – with a selfie taken by none other than Sergeant Eric Franz of the Cincinnati Police Department.
Over 85 media professionals, hospital communication leaders, law enforcement representatives, and public information officers gathered together to commence the second annual Media Summit hosted by The Health Collaborative.
The morning began with a networking breakfast and a presentation from Amanda Nageleisen, Director of Corporate Media Relations at UC Health, that focused on the September 19, 2019 Mass Casualty Incident exercise that involved over 400 volunteers and 40 agencies from the tri-state area.
UC Health premiered a Netflix-style documentary on how hospitals prepare for mass causality situations. Click here to watch “Mass Casualty Incident Training: Behind the Scenes with UC Health.” After the documentary, Amanda stressed the importance of quick communication to shift operating room capabilities, considering operational impacts to blood supplies and overall resource availability.
“I love attending the media summit because it brings together communications professionals and journalists to have meaningful, productive conversations. And this year’s panel was particularly great – it was so helpful to hear directly from reporters about how we can work together to inform the community and tell stories that matter.”
– Amanda Nageleisen, Director of Corporate Media Relations at UC Health
After the behind the scenes look from UC Health, Emily Johnson, MPA, Community Outreach Specialist at the Hamilton County Emergency Management & Homeland Security Agency, provided an in-depth perspective from the public information lens and how developing relationships with our media professionals is key – especially before a disaster or emergency. Sarah Moore, Senior Manager, Emergency Preparedness at The Health Collaborative and leader of the regional Disaster Preparedness Coalition discussed how the Coalition supports our tri-state area during an active emergency.
The next presentation was given by Neha Matta, JD, General Counsel & Privacy Officer at The Health Collaborative on HIPAA & Disclosure to Media. This session was especially helpful and unique to have both media professionals and communicators in the same room. The interdisciplinary attendees then had the opportunity to discuss current communication challenges – and ways to address them together.
The final session included a panel of media professionals – this year an all-female panel shared their perspectives and suggestions. Panel members discussed preferred ways to receive information in an emergency, social media best practices and how to provide the best information on a tight deadline.
“The Media Summit gave me the push to establish better relationships with reporters!”
– Kelly Cantwell, Associate Public Information Officer at the University of Cincinnati’s Department of Public Safety
“The Health Collaborative Media Summit was an excellent setting to learn about innovative concepts for interacting with the media and networking with other communicators all in the same day.”
– Lt. Steve Saunders, Cincinnati Police Department Public Information Officer
Expanding the scope of networks and reviewing key communication skills is just one of the many ways The Health Collaborative continues to improve the health and safety of our region. Next year, Sgt. Franz will need to bring his selfie stick. A special thank you to UC Health for sponsoring breakfast for attendees.