07/14/2022
MEDIA CONTACT
Shannan Schmitt
Senior Director, Communications and Development
(513) 307-0328
sschmitt@healthcollab.org
FOR IMMEDIATE RELEASE
CDC Foundation Funds The Health Collaborative’s Vaccine Efforts
Funding supports outreach to neighborhoods with low vaccine uptake
Cincinnati, OH (July 14, 2022) — The Health Collaborative (THC) is amping up outreach efforts to increase the current adult vaccination rate in Greater Cincinnati, by concentrating on the neighborhoods with the lowest percentages of vaccination. This effort is made possible through a grant from the CDC Foundation.
The goal of this work is to achieve a 5% increase in the current vaccination rate by focusing on zip codes with the lowest vaccine uptakes, including Winton Hills, North Fairmont, Camp Washington, English Woods, Millville, Price Hill, and Avondale.
Achieving this goal will require two phases—focus groups and candid conversations to understand vaccine hesitancy. These phases will help us to understand how peoples’ perspectives have changed over the course of the pandemic and to help pilot messaging based on the feedback.
Using the Ohio Hospital Association’s vaccination rate tool to estimate the location of vulnerable populations across the region, THC will work with partners to prioritize the placement of vaccine sites to compliment the vaccine messaging. THC’s partnerships with community-based organizations will also ensure that these efforts spur ongoing conversations that address residents’ perspectives, priorities, concerns, and lived experiences.
“By using both community driven approaches and data informed strategies, The Health Collaborative aims to expand vaccine participation among hesitant populations. We’re ever learning and pivoting to meet the needs of the community we serve. It’s an honor to be entrusted by the CDC Foundation to carry out this very important work,” shares Craig Brammer, President & CEO, The Health Collaborative.
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ABOUT THE HEALTH COLLABORATIVE
The Health Collaborative is a non-profit, data-driven organization founded in 2015 in Cincinnati, Ohio. The Health Collaborative brings together healthcare stakeholders in Greater Cincinnati and Northern Kentucky for the good of the community and provides them with the actionable data they need for healthier people, better care, and lower costs. For more information, please visit healthcollab.org.
